If you want to brand, promote or sell using the internet, start by calling me.
I began my marketing journey as a journalist over 30 years ago. I eventually made my way into the world of advertising, carving out a niche as a copywriter and strategic planner. Along the way, I learned the design side of the business from some of the top art directors in the field. It was at agencies that I also learned the importance of understanding the end user, a perspective that has shaped my career ever since.
Midway into my career, I left the agency environment to found my own design-oriented communications firm. My passion for technology soon led me to the internet and the world of website development and marketing, which opened a host of new opportunities for promoting people, products and services.
With countless websites to my credit, I have become a major proponent of user-centric design, a design philosophy that fuses strategy, copy, graphics and technology to create online experiences that are both stimulating for the user and profitable for the client.